The Life & Times of Steve Hannagan
Learn about Steve Hannagan, ‘The man who refined product placement to an art and who worked closely with many of the leading movie studios, Broadway shows, and radio programs of his era.’ He was also one of the founders of modern public relations, the blog will describe his many publicity campaigns and his contributions to marketing and publicity campaigns.
Steve Hannagan: Prince of Press Agents is now available at Amazon!
Hannagan Observations on Politics
Steve Hannagan’s View of Politics
Steve Hannagan’s take on politics were based on his broad experience as a press agent and his displeasure with the Presidential campaigns of Wendell Willkie and Thomas Dewey. Hannagan worked with both…
Puerto Rico and Winship
Puerto Rico Calls Steve Hannagan
In 1937, Steve was vacationing on the banks of the Wabash, when his New York office called saying that General Blanton Winship, the Governor of Puerto Rico, wanted to meet with him immediately.i Winship was…
Steve Hannagan Promotes Puerto Rico Boxing Match
Steve Hannagan
Promotes Puerto Rico Boxing Match
As part of Steve Hannagan’s publicity campaign for Puerto Rico, he promoted a bantam weight prize fight between Sixto Escobar, a local fighter, and Harry Jefra of Baltimore. The fight was…
Carl Fisher's Montauk Resort
Carl Fisher’s Montauk Resort
In 1925, Carl Fisher bought Montauk Peninsula on Long Island, New York. He believed that the 10,000 acre peninsula was the perfect location for a northern tourist haven like Miami Beach. Fisher’s wildcatting…
Steve Hannagan’s Contribution to Sports Publicity
Steve Hannagan and His Chief Associates
(Steve Hannagan seated, Joe Copps standing to left and Larry Smits to the right[1])
Steve Hannagan contributed several important principles to public relations in general and to sports publicity…
Steve Hannagan – Sports Shorts
By the late 1920s, Steve Hannagan’s became the “go-to guy” for athletes, sports teams, and sporting events. They sought him out for advice about building an athlete’s reputation, promoting a sporting venues, and publicizing sports equipment.…