The Life & Times of Steve Hannagan

Learn about Steve Hannagan, ‘The man who refined product placement to an art and who worked closely with many of the leading movie studios, Broadway shows, and radio programs of his era.’ He was also one of the founders of modern public relations, the blog will describe his many publicity campaigns and his contributions to marketing and publicity campaigns.

 

Steve Hannagan: Prince of Press Agents is now available at Amazon!

Hannagan Promotes Two Pugs

  Tex Richard Fight Promoter1 In 1929, the nationally known fight promoter, Tex Richard, promoted a heavyweight championship bout between Young Stribling and Jack Sharkey in Miami Beach. Steve Hannagan was thrilled knowing that the…
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Gar Wood

  Gar Wood Gar Wood was America’s, and possibly the worlds, most famous speed-boat racer in the late 1920s and early 1930s. Wood (adjacent picture[1]) was an inventive speed-boat designer, who raced boats of his own design. In 1921,…
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Hannagan & Baseball Centennial

Baseball Centennial In 1939, Major League Baseball (MLB) owners set aside $100,000 ($1.6 million in current dollars) to celebrate the game’s 100th anniversary (It was debatable at the time and is accepted now that 1939 was not the centennial…
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Sun Valley - Steve Hannagan’s on Top of His Game

Steve Hannagan’s career was at full throttle in Sun Valley. Prior to Sun Valley’s existence and Hannagan’s publicity campaign most people associated with potatoes and timber not luxurious ski resorts. In Sun Valley, Hannagan became…
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Hannagan and Hemingway

The Hollywood and social celebrities that Steve Hannagan enticed to Sun Valley paled in comparison to arranging for Ernest Hemingway’s visit at the resort. In the fall of 1939, Hannagan heard that Hemingway was in Montana on a hunting trip,…
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Sun Valley & Hollywood

Hollywood and Hannagan’s Publicity Machine Steve Hannagan plugged Sun Valley by convincing Hollywood producers to use Sun Valley as a setting for their movies. It was product placement writ large. His first success was Wesley Ruggles’…
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